London Fashion Week
Gareth Pugh, Spring/Summer ‘08
And on to London for more fashion! From showroom to showroom Fashionistas everywhere are planning wardrobes, imagining accessories and shuffling credit cards. Fashion Week has become synonymous with directional design and if Sunday’s shows are anything to go by, this year is no different. Gareth Pugh and Peter Jensen kick off the event, which includes highlights from the shows and trends analysis.
Gareth Pugh
The hype that surrounds Gareth Pugh, while bountiful, is warranted. Amidst the teems of nu-rave followers that squeezed themselves into the BFC tents, Anna Wintour sat front row.
This season, the dominatrix muse Pugh usually idolizes took on a luxuriant rave-goth feel thanks to generous embellishments of metal D-rings and flailing straps on each garment.
Pugh experimented freely with fabrics; long-sleeved body-con dresses were made out of ribbons of leather, trousers constructed from Swarovski crystals, sinister trenchoats cut from textured leather and there was even a stole made out of stuffed white mice.
As models careened down the blood-red runway, Pugh’s collection, while still as directional as ever, also showed more signs of wearability than before.



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